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About

Discover more about how we can help you and meet our mighty team of business protection aficionados. 

Safeguard your hard-earned success with expert advice.

Business insurance acts as a financial shield, protecting both your personal and professional realms from unexpected setbacks. With the right coverage, you can ensure that your business and family can weather any storms and will continue thriving, should the unthinkable happen (and sadly it often does).

And that’s exactly why we’re here. We’re here to help you find the right business protection. We’re here to make getting that protection easier and we’re here to give you confidence that that protection has armoured your loved ones, employees, fellow shareholders or business partners against the unexpected. 

Profit Armour Limited Company Director
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0 %
of businesses would cease trading in under a year if a key person died or became critically ill.*
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Meet the team

Scott Gissing

Business Protection Specialist

Truly believing in caring, kindness and doing the right thing, Scott has been in financial services for 15 years and has been specialising in helping clients to protect themselves, their families and their businesses for the past 5 years.

Ian Norris

Business Protection Specialist

Ian has a vast range of experience within the Financial Services sector, having worked within the banking sector for 10 years he is now a senior advisor for more than a decade

Dan Coldron

Business Protection Specialist

Dan has been working in Financial Services for over a decade, initially at Lloyds Banking Group and for 5 years at Insurance First as a Senior Protection Consultant.

Ryan O'Kane

Business Protection Specialist

Ryan is a seasoned professional in the financial services industry with over 12 years of experience, with 10 in the specialisation in insurance

Trusted by uk insurers
Legal and General logo
Vitality Logo
AIG logo
LV logo
Scottish Widows logo
Royal London logo
Zurich Insurance logo
Aviva Logo

And breathe, your business is in safe hands.

"I've worked with all the advisors for several years now and I can't recommend them more. Each and every one of them cares about the client, is hugely dedicated and they regularly surprise clients with better than expected results using their expertise. "
Insurance First logo
Liam Morrissey
Sales Director, Insurance First Brokers
Want to chat to Scott, Ian or Dan about your protection requirements and get expert advice?

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Profit Armour is a small but mighty team of business insurance experts, specialising in shielding entrepreneurs with bespoke business protection.

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Profit Armour is a trading name of Insurance First Brokers Limited who are an Appointed Representative of PRIMIS Mortgage Network, a
trading name of First Complete Ltd. First Complete Ltd is authorised and regulated by the Financial Conduct Authority.

The guidance and/or advice contained within this website is subject to the UK regulatory regime and is therefore primarily targeted at consumers based in the UK.

*Source: 6th edition of Legal & General’s (L&G) “State of the Nation” SME research

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